This is the new iPhone 7 Tough Case for Real Cyclists from Velo Logic, we like old school… tough case, rough beauty, hard truths, and the only iPhone case you’ll need.
Go get yours now:
With two laps to go and the field stringing out under the pressure of riders trying to break off the front, he got the saddle and sprinted past the lead rider and out into the wall of wind…
He glanced back and saw no one had followed his attack. He slid back into the saddle, put his head down, knowing what had to be done.
He came out the last corner and glanced under his arm to see a gray bubbling blur, the field bunched behind him. He tucked down low and drove it to the finish line, legs and lungs burning…
Success soothes everything.
Nothing quite drives home an idea as quickly and as powerfully as visual art. Off the Front is a striking and inspiring piece of art encapsulating the “secret” of success in cycling and in life.
Off the Front adorns your space with beauty, creating an environment of success.
Each piece is printed on natural birch wood, giving each a unique and subtle wood grain texture.
Check it out: Off the Front
The Monarch Model No. 10 bicycle was a steel-framed beauty with wooden rims, weighing in at 22 lbs. It was built by the Monarch Cycle Manufacturing Company in late 19th century Chicago.
Here at Velo Logic we love vintage and natural, and the No. 10 was both: built in 1894 of all natural steel, wood, rubber, and leather.
Velo Logic’s latest tee shirt design pays homage to this bicycle of a bygone era. The subtle earthy colors complement the natural cotton shirt. With the design on the front and the back, you get double the cool.
Get your summer kick back gear here:
Why should guys have all the fun? Velo Logic’s designs look even better on ladies apparel. Check out the ladies jersey tank dress with “Monarch”.
Monarch Cycle Mfg rose to become a prominent bicycle maker in the late nineteenth century. Here’s a bit of their history…
In 1889 John William Kiser, resigned went to Chicago, Ill., and became a manager at the Chicago Sewing Machine Company.
Kiser was practically without funds when arriving in Chicago, but with the energy of a young farmer and the brains of a captain of industry, he took advantage of the opportunities that confronted him and through untiring efforts, within a few years, he had accumulated a large fortune.
Out of the sewing-machine company came the Monarch Cycle Manufacturing Company, which was organized by Mr. Kiser in 1892 with a capitalization of $500,000. He was the president and majority stockholder. He seized the wonderful opportunity offered by the bicycle and made this concern one of the strongest in the field.
In 1899 Mr. Kiser sold the Monarch Cycle Manufacturing Company to the “Bicycle Trust,” and in so doing displayed that fine judgment which has crowned all his business ventures with such phenomenal success, for very shortly the crash came. He saw that the automobile would soon succeed the bicycle in popular esteem and so conserved his resources at the outset.
Kiser was obviously a smart man who anticipated the car and got out at just the right time. Of course, after the auto craze tapered off, bicycles did make a comeback, but not to the heights of their previous glory.
Stay cool and look cool in Velo Logic’s latest cycling tee shirt.
A quality running tee shirt from New Balance featuring a classic design. Velocipedes is a one-of-a-kind cycling tee shirt only available from Velo Logic.
The Spring classics are underway, summer is just around the corner…. time to get your summer gear together. Velo Logic has you covered.
Velocipedes is now available exclusively from Velo Logic in the Velo Logic Store. Paying homage to ye olde bikes of yesteryear, Velocipedes is unashamedly old, old school. With graphics on the front and the back, this turns heads whether you’re coming or going.
With summer almost upon us, we wanted a shirt that not only looked good with short, jeans or on the trail, but also was light with a wicking technical fabric to keep us cool.
New Balance’s running shirt is perfect for summer. It’s cool and it looks casual. We specifically designed Velocipedes for the gravel gray version, but honestly, it looks great on white, green and everything in between.
With Velocipedes you can’t go wrong. You get a classic design on a top quality shirt made to last.
An amateur cyclist from London took on the daunting Haute Route Dolomites, a 900 km ride over some of Europe’s most intimidating climbs, on a retro single speed bicycle.
“I’m in awe of the largely forgotten cycling heroes of the early part of the 1900’s who tackled these climbs on old, heavy single speeds.” -Mike Gluckman
The Haute Route Dolomites is a challenge under the best conditions. The 7 day sportif includes a whopping 21,000 meters of climbing through the Swiss Alps. That wasn’t enough for Mike Gluckman, who wanted to experience what it was like for cyclists in the early 20th century, who rode single speeds.
Gluckman loaned a Bianchi L’Eroica from Bianchi fitted with a 48×23 gear combo, and hit the road.
Makes my 39×25 climbing gear look positively wimpish! Nice going Mike!
Watch the final 10km of stage 17 of the Vuelta featuring a brutal climb at the end. The climb averages 10% but kicks up to a muscle lacerating 21% in places.
Quintana and Contador mercilessly attack Froome while he desperately tries to hang on…
Not much to go on, but from what I can gather, Attila Atay is a 50 year-old Turkish cyclist attempting to break the cycling speed record.
We’ve all had it at some time, pain. And I don’t mean the sweet pain of going full gas, I mean the niggling, sometimes agonizing pain of a poor fit or misalignment.
Usually new cyclists are the most vulnerable, as they tend to go looking for a bike and either buy it used, regardless of size, or who buy their bikes from a clueless shop assistant who just wants to make a sale.
I bought my first bike from a very reputable local bike shop. The only adjustment they made was the seat height, but the bars were too narrow, the stem was too long, and due to the slightly awkward reach, my back and shoulders hurt. I just thought that was normal.
Off the Front - beautiful cycling poster on wooden panel. This is a unique work of art, with an original graphic design, printed on superior quality birch wood. Choose from 10 sizes and create a statement piece that’s perfect for your office or your home. Ready to stand, or hang.
It was a year later that I was fortunate to meet pro mechanic who ran a bike shop who measured and fitted me to a new bike…. and suddenly I was one with the machine and my cycling experience was completely transformed. Cycling became painless and a pleasure.
My go-to guy won’t sell you a bike until after he’s measured you. Then he’ll recommend a make and model based on your measurements and your style of riding. Then he’ll fit you on your new bike on a raised trainer and tweak everything while you ride. He’ll shim your shoes if you need it. The bike will be truly yours, it will fit like a glove.
Never underestimate the power of a good fit. It can optimize your power output, your aerodynamics and your comfort.
If things don’t feel quite right on your bike, I recommend getting fitted by a pro. But sometimes you can tweak just one thing on your bike and eliminate that nagging pain or discomfort. This guide shows you what to look for.
Whether you want to learn more about your bike, feel confident on the road, save money, or you're considering becoming a pro bike mechanic, this bicycle repair course has got you covered.
Taught by pro bike mechanics and packed with insider shortcuts and tips, it covers everything from minor repairs to the heavy stuff... and makes it easy to follow along, step-by-step, so you're never confused or wondering what to do next.
If you want to have an entire video encyclopedia of bicycle repairs at your fingertips, that covers you in every situation, then this package is worth a close look.
"Much easier to follow than a book, comprehensive, and loaded with insider tips and shortcuts... these DVDs belong on every cyclist's bookshelf." -Velo Logic
Learn more about the DIY Bike Repair Course
A friend and former Euro pro once called it “the most underrated cycling gear ever.”
It’s the humble bicycle trainer, used for cycling indoors.
But the secret is, don’t just ride it in winter, use it year-round for structured, no-nonsense workouts. It’s quick and efficient. I did two good workouts this week, each in less than 45 min.The secret is to ride your trainer year-round for structured, no-nonsense workouts. Click To Tweet
The thing I love about indoor cycling is I can do leg strength easily. I use Bill Edwards’ progressive power training method for developing cycling-specific strength. (Save your gym membership fees and invest in a trainer, much more effective.)
The other big plus for is the ability to climb for as long as you want to, and not be limited by the topography in your area. (When I was racing I used to get on the trainer at lunch and grind away up Alpe d’Huez at least twice a week during my lunch hour. I’d have to fly to France to replicate that.)
Add to that you can do that day or night, wet or dry… and you can do it safely.
And… I’ve got a huge fan next to my bike that I’d say with iced bottles, air conditioning and the blast from my huge fan, keeps me cooler indoors than I’d be on the road. That means I can increase the work load and get in a better workout (similar to using supplemental oxygen).
BTW, I think a lot of people go wrong here. If you don’t keep cool, your power will lower, and you’re not going to get a quality workout. Invest in a good fan, and put your trainer below (or near) an air conditioning vent if possible, and hydrate!
Enjoy the outdoors, but think that’s the only way to get in a killer workout… all the good guys I raced with used trainers year round.
There are a number of good trainers, from mag, fluid to electronic or “smart” trainers. (You can explore some the options available in the Cycling Store.)
I have a CompuTrainer, and it’s rock solid. The only thing I don’t like about it is the software and the controller, the trainer itself is bulletproof and will give you decades of hard use. But CompuTrainers are the original smart trainers, now decades old, and it shows.
Wahoo’s Kickr is one of the best, and maybe the best of all. I haven’t ridden every trainer out there, so I can’t say definitively, but it’s as solid as the CompuTrainer in construction, but with state of the art technology and software. It lets you do normal trainer workouts, Erg style workouts based on power, and ride courses and online with Zwift.
It’s compatible with Windows, iOS, Android and more. It connects to just about every app you could wish, WahooFitness, Strava, Zwift, TrainerRoad, Kinomap and ones I’ve never heard of.
Forget the trick wheels, it’s a trainer that will really lift your game.
Check out the stats on Wahoo’s Kickr.